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Glastonbury Effect……

July 4th, 2008 by jonny

So, it seems that even though we kicked-up a fuss about a Hip-Hop artist performing at our biggest festival this year, we loved his performance and decided to get ourselves to the nearest shop to buy his album…..

The so called “Glastonbury effect” has meant that Jay-Z has now seen his album sales rocket by nearly five-fold..not bad for an album that came out in 2003. He’s not on his own though, many of the artists have seen an increase in album sales since the event, such as
Amy Winehouse and Neil Diamond.

So are we in a time now where Glastonbury will be hailed as a commercial, sales boosting marketing campaign?… quite possibly. The industry will be feeling the bennefit of sales, especially with the amount of downloading that has impacted on high-street business over the last few years. No doubt the major’s will be rubbing their hands together in anticipation of the next “Glastonbury Effect”.

Further Reading
A.M. Nuggets: Glastonbury Festival Pics & Reviews
I wish I was there: Massive Attack at Glastonbury 2008
Amy Winehouse performs/fights at Glastonbury
Lupe Fiasco - Glastonbury Speech

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